TAG Heuer Link
The Link, linked to the star
In 1987 the Swiss watch manufacture Tag Heuer was to introduce the watch collection S/el. The letters serve as a shortening for sportiness and elegance and actually do not allude to the SEL-models by Mercedes Benz by chance. For many years TAG Heuer has been the one and only timepiece supplier to McLaren Mercedes within the scope of the Formula 1. The collections to follow in 1999 were given the name of “Link”, which is literally linked to the chain links of its signature steel straps. The latest generation shaped rather roundly aims at a distinctive dynamic appeal as known of sports cars. Sportiness and elegance are effectively realized in a dial design with vertically aligned lines, which also adds to the captivating case composition. TAG Heuer based in La Chaux-de-Fonds, Switzerland shows a company history of more than 150 years including a notable number of significant innovations not only in the range of racing. Once more the fourth generation of the Link proves of the masterly skill of Tag Heuer watch makers and designers to unite high end handicraft and up to date technology.
Within their latest line Tag Heuer launches different models in some versions. Except for one all Link models are collectively being powered by automatic movements as Caliber 18, 16, 6 and 5. Caliber S in contrast is driven by an electromechanical movement. Caliber S 1/100STEL SEK by TAG Heuer combines modern Quartz technology and mechanic movements in an incomparable manner. In fact manufacturers have figured out ways to separately incorporate the stop watch function on a hundredth second level without integrating it into a display on the dial. As all time displays are visualized by hands as usual, the most modern technologies actually hide away behind traditional design. Thereby the models of Caliber 16 come up with the widest range of variation. Dials are available in black, silver and blue as well as a version with bezel, push-buttons and crown of 18 C rosegold housed in a case of brushed and solid stainless steel. The TAG Heuer Link knows to suit its wearer by its signature sophisticated design and will successfully support his individual style.